I have ALWAYS hated the Lyrica commerical. To me, it looked like the woman talking about her “widespread pain” just needed a shoulder massage and a pill and VOILA! She was well again and able to take part in her lifestyle unhindered. I took Lyrica for years. It’s an expensive drug that not all insurances will cover. When my husband changed jobs (and I could no longer work), his new benefits refused to cover my Lyrica. I was looking at paying over $200 a month for it, and there was no way we could afford it. I participated in a program that provided it to me free for a year but after that, I made the decision to stop taking it altogether. I have managed better than I thought I would, and I don’t miss the 40+ lbs I was packing (when they say weight gain is a side effect, they aren’t kidding!) But not for one minute, do I think that because I decided to stop taking Lyrica, that I am superior or in some way handling my illness better than another person with FMS who takes Lyrica or any other medication. Lyrica-free is working for me, but it might not work for someone else. Fibro effects different people in different ways. I cannot judge another’s pain. If I have learned ANYTHING from this illness, it is that simple fact.
This article includes a response from Pfizer, the manufacturer of Lyrica. Included within is a link where you can give your suggestions for a new commercial. What would you like to see highlighted in an ad for Lyrica?
If I could do a commerical for Lyrica, I would use REAL people with FMS, telling their real stories. (The Lyrica commercial for use for diabetic nerve pain does this!) I would show someone struggling to speak when they are suffering from Fibro Fog. I would show grown people waking up in the night with pain so severe in their legs that they cry like children, while they desperately massage their limbs or lurch around their bedrooms in an effort to walk off the pain. I would show people having an “all over migraine,” lying in a darkened room, with a bucket by the bed in case they puke, and an ice pack on their head, as well as other ice packs on the pressure points that are also on fire. But, most of all, I would show the looks on the faces of their disbelieving friends and family, as well as the disparaging and condescending comments of their co-workers and supervisors.